Shield + Smooth Routine (Holiday Limited Edition)
Shield + Smooth Routine (Holiday Limited Edition)
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Shield your healthiest hair from daily damage, and smooth frizz + flyaways with this everyday routine. Featuring K18 DAMAGE SHIELD pH protective shampoo (formerly pH maintenance shampoo), NEW DAMAGE SHIELD protective conditioner, and a FREE award-winning mini molecular repair hair oil.
DAMAGE SHIELD pH protective shampoo: A color-safe, pH-optimized shampoo with the patented K18PEPTIDETM to effectively cleanse while maintaining hair health and protecting hair from damage.
• Safe but powerful cleansing: Plant-derived surfactants deliver safe but effective high-power cleansing to break down and remove dirt + oil
• Designed for damaged hair: pH-optimized formula helps prevent excess swelling of the hair cuticle during washing - which helps maintain color, improve hair health and shine, and reduce frizz
• Gentle enough to use every time you cleanse: Gentle on hair AND scalp - pH-optimized formula mimics hair’s natural pH, to reduce cuticle swelling and maintain hair health, and preserve the scalp microbiome
DAMAGE SHIELD protective conditioner: A nourishing, protective conditioner that helps shield hair from daily damage to help maintain hair health and improve smoothness and shine. Clinically proven to provide conditioning protection against damage from UV rays, mechanical styling, and environmental aggressors for up to 3 days. Fortifies, softens, and detangles hair.
• Defends against damage: Conditioning protection against damage from UV rays, environmental aggressors, and daily mechanical styling for up to 3 days
• Maintains hair health: Fortifies hair’s exterior lipid barriers to make hair more resilient and resistant to damage.
K18PEPTIDETM replenishes protein lost during washing
• Enhances hair’s natural shine: pH-optimized formula minimizes excess cuticle swelling during washing to help keep hair smooth and maximize shine
• Softens, smooths, and detangles: Without film-forming silicones or waxes that can build up over time and weigh hair down molecular repair hair oil: This silicone-free oil fights frizz differently by addressing the damage that causes frizz long-term, and immediately smoothing frizz + flyaways.
• Reverses frizz-causing damage: Works at the molecular level to repair damaged hair, which is more susceptible to frizz
• Reduces frizz + flyaways: Natural oils work on the surface of the hair to smooth the cuticle + soften without weighing hair down
• Enhances shine + color vibrancy: Nourished, moisturized hair reflects higher shine and boosts color dimension • Delivers heat protection: to prevent further frizz-causing damage up to 450°F (232°C)
250ml DAMAGE SHIELD protective conditioner
4ml mini molecular repair hair oil
*Results observed in a consumer test of 35 subjects after 21 days of consistent use of the DAMAGE SHIELD pH protective shampoo
*Results observed as an improvement in protein condition and a reduction in hair breakage in scientific testing of hair tresses subject to a simulated three day exposure to UV versus tresses not treated with K18 DAMAGE SHIELD protective conditioner
Results observed as a reduction in deposition of pollution in scientific testing of hair tresses subject to a simulated exposure to pollution versus tresses not treated with K18 DAMAGE SHIELD protective conditioner.
*Results observed as improvements in hair strength and elasticity in scientific-technical testing on bleach- damaged fibers after one 4-minute application of K18 molecular repair hair oil
*Results observed as a reduction in frizz in scientific-technical testing on curly, frizzy hair after 24 hours in 80% relative humidity, with one application of K18 molecular repair hair oil on dry or damp hair
